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College Athletes' Rights: Earning from Name, Image, Likeness

This act grants college athletes the right to profit from their name, image, likeness, and athletic reputation. Universities can no longer prevent them from entering into endorsement deals or affect their scholarships based on these earnings. The law aims to provide college athletes with greater financial freedom and representation opportunities.
Key points
College athletes can earn money from their name, image, likeness, and athletic reputation, for example, through endorsement deals.
Universities cannot block these activities or reduce scholarships due to athletes' earnings.
Athletes can use professional help (agents, lawyers) without losing their eligibility to participate in sports.
The act prohibits collusion among universities to limit athlete earnings.
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Additional Information
College Athlete Economic Freedom Act
Print number: HR 850
Sponsor: Rep. Trahan, Lori [D-MA-3]
Process start date: 2021-02-04