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College Athletes' Rights to Earn from Name, Image, Likeness

This act aims to allow college athletes to profit from their name, image, and athletic reputation without losing their scholarships. It grants them the right to enter into agreements with companies and have their own representatives, potentially impacting their personal finances and career development beyond sports.
Key points
College athletes can earn money from their name, image, and athletic reputation, for example, through endorsements, without losing their scholarships.
Colleges and athletic associations cannot block these activities or limit the amount of compensation.
Athletes can use agents and lawyers for matters related to monetizing their image.
The act ensures equal support for all athletes, regardless of gender, race, or sport, in marketing their image.
It establishes penalties for violating these rights and allows athletes to pursue legal action.
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Additional Information
College Athlete Economic Freedom Act
Print number: S 238
Sponsor: Sen. Murphy, Christopher [D-CT]
Process start date: 2021-02-04