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AI in Political Ads: New Disclosure Rules for Transparency

New rules require political advertisements on the internet and digital media to clearly state if artificial intelligence was used to create images or videos. This aims to help citizens make informed decisions and increase accountability for election content, protecting against misinformation.
Key points
All political advertisements using AI to generate images or video footage must include a clear disclosure statement.
The definition of political advertisements is expanded to include online and digital communications, meaning more content will be subject to these new rules.
Large online platforms and advertising vendors selling political ads will need to comply with these new requirements.
The regulations take effect on January 1, 2024, regardless of whether the Federal Election Commission issues additional rules.
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Status: Expired
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Additional Information
Print number: 118_HR_3044
Sponsor: Rep. Clarke, Yvette D. [D-NY-9]
Process start date: 2023-05-02
System Note: Lustra is free, publicly auditable civic infrastructure — full source code available on GitHub. You are reading sterilized legislative data, processed by our radical neutrality engine to strip political spin and retain factual mechanics. We process only official government data. Original documents remain the authoritative source—always verify them if you can.
Summarized by: gemini-2.5-flash-preview-05-20
Source data: api.congress.gov
AI work logs for this document launch

OFFICIAL LEGAL TITLE

REAL Political Advertisements Act

FREQUENTLY ASKED QUESTIONS

What is the official ID of this bill?

The official print number for this legislation is 118_HR_3044.

Which chamber initiated this legislation?

This legislation was initiated in the House of Representatives.

When did the legislative process begin?

The process officially started on 2023-05-02.

What are the main provisions?

Key points include:

  • All political advertisements using AI to generate images or video footage must include a clear disclosure statement.
  • The definition of political advertisements is expanded to include online and digital communications, meaning more content will be subject to these new rules.
  • Large online platforms and advertising vendors selling political ads will need to comply with these new requirements.
  • The regulations take effect on January 1, 2024, regardless of whether the Federal Election Commission issues additional rules.
What is the specific legal status?

The current status is Expired.

Where can I read the full text of this legislation?

The full official text is available at: View full text

Who is the primary sponsor?

The primary sponsor is Rep. Clarke, Yvette D. [D-NY-9].

What is the latest detailed status?

The latest detailed status is: Referred to the House Committee on House Administration.

Is this summary verified?

Yes. This content was analyzed by AI and verified by the Lustra Judge System on 2025-12-25.

What is the impact of this bill?

We don't know—that is up to you to decide. Summarizing raw data with AI is fundamentally different from predicting socio-economic outcomes. As of 2026, we believe impact assessment strictly requires a human in the loop to verify and judge.

CATEGORIES

Media and Culture Courts and Law