Hotel Fees Transparency Act: Mandatory Full Price Display for Lodging.
This law mandates that hotels, motels, and booking platforms (including short-term rentals) must display the total mandatory price for lodging upfront in all advertisements. This means all required service fees (like resort fees) must be included in the initial price shown to the consumer, eliminating hidden costs added late in the booking process. The goal is to ensure complete financial transparency for consumers when booking short-term accommodation.
Key points
Full Price Upfront: Hotels and booking platforms must clearly display the total cost of lodging, including all mandatory service fees, from the first advertisement.
Elimination of Hidden Fees: Mandatory charges (e.g., resort fees) can no longer be excluded from the initial advertised price.
Enforcement: The Federal Trade Commission (FTC) and State Attorneys General are authorized to enforce these new transparency rules.
Exclusions: Government taxes and fees are excluded from the upfront total price requirement but must be disclosed before the final purchase.
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