National Data Privacy Standards: Giving Citizens Control Over Digital Information.
This law establishes nationwide rules on how large companies collect, process, and share citizens' personal data online. It grants consumers the right to access, correct, and delete their data, and requires companies to obtain explicit consent for using sensitive information. The goal is to protect individuals from discrimination and deceptive digital practices.
Key points
You gain the right to request access, correction, or complete deletion of your data from companies without being denied service.
Companies must get your explicit, affirmative consent (opt-in) before collecting or sharing sensitive data, such as health information or precise location.
The law prohibits using your data in ways that result in discrimination based on protected characteristics (like race or gender) in advertising or pricing.
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