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Mandatory Food Warning Labels and Ban on Junk Food Advertising to Children

This Act mandates clear health warnings on the front of packaging for sugar-sweetened beverages, ultra-processed foods, and items high in added sugar, saturated fat, or sodium. This change provides citizens with immediate, easy-to-understand information about potential health risks, enabling better dietary choices. Furthermore, it prohibits advertising of these products (defined as "junk food") directed at children under 13, and restores the Federal Trade Commission's full authority to regulate children's advertising.
Key points
Mandatory Front-of-Package Warnings: Foods and beverages containing added sugar, non-sugar sweeteners, or classified as ultra-processed, or high in nutrients of concern (sugar, fat, sodium) must display prominent, standardized health warnings.
Ban on Child-Directed Advertising: Marketing or advertising of "junk food" (products requiring warning labels) using themes or media directed at children under 13 will be unlawful.
Increased Nutrition Research: The National Institutes of Health (NIH) will expand research into the health effects of ultra-processed foods, additives, and sweeteners, and their link to addiction.
Public Education Campaign: A national campaign will be launched to educate children and caregivers on how to understand the new warning labels and the health risks associated with poor nutrition and inactivity.
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Additional Information
Print number: 118_S_4195
Sponsor: Sen. Sanders, Bernard [I-VT]
Process start date: 2024-04-18