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Ending Tax Breaks for Unhealthy Food Marketing Targeting Children.

This law aims to combat childhood obesity by eliminating tax deductions for companies that advertise and market nutritionally poor food directly to children aged 14 and under. The revenue generated from denying these deductions will be redirected to fund the Fresh Fruit and Vegetable Program in schools. This means children will see fewer ads for unhealthy products, and school nutrition programs will receive a financial boost.
Key points
Companies lose the ability to deduct advertising and marketing costs if the promotion targets children (age 14 or under) and involves food of poor nutritional quality.
The money saved by the government from these denied deductions will fund the Fresh Fruit and Vegetable Program in schools annually.
The restrictions cover all forms of marketing, including social media, TV ads, product placement, sponsorships, and in-school promotions.
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Additional Information
Print number: 118_S_5640
Sponsor: Sen. Blumenthal, Richard [D-CT]
Process start date: 2024-12-20
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Summarized by: gemini-flash-latest
Source data: api.congress.gov
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OFFICIAL LEGAL TITLE

Stop Subsidizing Childhood Obesity Act

FREQUENTLY ASKED QUESTIONS

What is the official ID of this bill?

The official print number for this legislation is 118_S_5640.

Which chamber initiated this legislation?

This legislation was initiated in the Senate.

When did the legislative process begin?

The process officially started on 2024-12-20.

What are the main provisions?

Key points include:

  • Companies lose the ability to deduct advertising and marketing costs if the promotion targets children (age 14 or under) and involves food of poor nutritional quality.
  • The money saved by the government from these denied deductions will fund the Fresh Fruit and Vegetable Program in schools annually.
  • The restrictions cover all forms of marketing, including social media, TV ads, product placement, sponsorships, and in-school promotions.
What is the specific legal status?

The current status is Expired.

Where can I read the full text of this legislation?

The full official text is available at: View full text

Who is the primary sponsor?

The primary sponsor is Sen. Blumenthal, Richard [D-CT].

What is the latest detailed status?

The latest detailed status is: Introduced in Senate

Is this summary verified?

Yes. This content was analyzed by AI and verified by the Lustra Judge System on 2025-12-27.

CATEGORIES

Taxes Health