Children and Teens’ Online Privacy Protection: Banning Targeted Ads
This law extends online privacy protections to teenagers (ages 13-16), not just young children. Website and app operators must now obtain consent from the teen or parent before collecting data and are prohibited from using this information for individual-specific advertising. Parents and teens gain greater control over what biometric, location, and identifier data is collected and how long it is retained.
Key points
Privacy protection is extended to teens (over age 12 and under age 17), requiring their consent (or parental consent) for data collection.
Ban on using personal information of children and teens to create profiles and display individual-specific advertising.
Parents and teens gain the right to review, correct, and request the deletion of collected personal data, including photos, voice recordings, and biometric data.
A 'willful disregard' standard is introduced for high-impact social media companies, preventing them from ignoring that a user is a child or teen.
Status:
Introduced
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