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Digital Platforms Must Report Free Mental Health Ad Spending

This law requires major social media companies and large websites (with over 100 million users) to publicly report how much free advertising space they dedicate to promoting mental and behavioral health resources. The goal is to increase transparency regarding the platforms' efforts to share information about critical services like suicide prevention and substance abuse help. This reporting requirement lasts for five years.
Key points
Large digital platforms must annually report to the FTC the value and volume of free public service advertisements (PSAs) they run for mental health.
PSAs must promote resources mitigating self-harm, substance abuse, eating disorders, behavioral addiction, or social isolation.
The FTC will compile this data into a public report, increasing transparency regarding platform contributions to public health awareness.
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Passed Senate
Citizen Poll
No votes cast
Additional Information
Print number: 119_S_414
Sponsor: Sen. Sullivan, Dan [R-AK]
Process start date: 2025-02-05